The social media giant, Twitter, has partnered with financial services provider eToro to allow crypto and stock trading. This development comes after Elon Musk recently revealed that he wants the social media platform to be the most significant financial establishment alongside providing other services to its users.
Elon Musk’s Twitter eyes the finance sector
Twitter has partnered with the financial services platform eToro to allow its users to trade stocks and cryptos. The new functionality will take effect on April 14, 2023, and will be a giant leap in the Billionaire’s dream of making the platform a giant in financial services provision and eventual “Super app” level.
A new feature will be rolled out on Thursday to allow Twitter users to view market charts and get access to an expanded range of financial tools. It will connect users to trade stocks and other financial assets traded on eToro, per an exclusive report by the social media giant CNBC.
At the time of writing, Twitter had already integrated real-time market charts from TradingView on index funds like S&P 500 and some major companies like Tesla. To access this information, a user must use Twitter’s “Cashtags” feature to search for a crypto/stock ticker symbol and insert a dollar sign informed of it. The UI will show price information from TradingView.
According to the report, the new partnership will expand the Twitter hashtags to cover more asset classes. It will also have a button to redirect the users to eToro’s site, where they can trade them.
“As we’ve grown over the past three years immensely, we’ve seen more and more of our users interact on Twitter [and] educate themselves about the markets,” Yoni Assia, eToro’s CEO, told CNBC in an interview.
“There is very high quality content, real-time content on financial analysis of companies and what’s happening around the world. We believe this partnership will enable us to reach those new audiences [and] connect better the brands of Twitter and eToro.”
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